LIVE DIFFERENTLY

You know the problem.

What can we do?

No guilt. No overwhelm. Just four honest steps that compound into real change, starting with one habit at a time.

Live Differently

FOUR SIMPLE STEPS

Where change actually starts.

01.

Notice

Identify your top single-use habits with the interactive footprint tool below. Most people don’t realize how many they use until they count. Awareness is the first act of change.

02.

Swap

One replacement at a time. A reusable bag. A refillable bottle. A coffee thermos. Small swaps compound into habits. Habits compound into impact.

03.

Shift

Change where you shop and how you order. Bulk stores, farmers markets, package-free options. The system changes when enough people redirect their spending.

04.

Spread

The most powerful thing you can do is make it visible to others. Share. Talk about it. Normalize the conversation. Individual action becomes collective pressure.

Interactive

Your personal plastic footprint

Move the sliders to see your real annual plastic output.

Takeout / food delivery
times per week
3
Coffee in disposable cups
times per week
5
Plastic water bottles
per week
4
Grocery shopping trips
per week (plastic bags used)
2
Online deliveries received
per week
2
Other single-use plastic bags
per week
3

Your annual total
0
plastic items per year
Total weight
0
kg of plastic per year
Decompose time
0
years to fully break down
You (annual)
0
US average
~1,460
Low-waste goal
~300
Adjust the sliders above to see your personal plastic footprint.
0
Takeout items/yr
0
Coffee cups/yr
0
Bottles/yr
0
Bags/yr

THE SWAP GUIDE

Out with the old.
In with the better.

These are the eight most common single-use plastic habits, and the direct replacements that make the biggest dent. No perfection required. Pick one.

Single-use habit The better swap Annual impact
Plastic grocery bags Reusable tote bags ~500 bags saved
Disposable coffee cups Insulated travel mug ~365 cups saved
Single-use water bottles Refillable stainless bottle ~200 bottles saved
Plastic produce bags Mesh produce bags ~300 bags saved
Plastic cling wrap Beeswax wraps or silicone lids ~100m wrap saved
Takeout plastic cutlery Portable bamboo cutlery set ~200 sets saved
Plastic straws Metal or glass straw ~500 straws saved
Plastic shampoo bottles Shampoo bars or refill stations ~12 bottles saved
Plastic zip-lock bags Reusable silicone bags ~150 bags saved
Disposable razors Safety razor with metal blades ~52 razors saved

COMING SOON…

Products we actually believe in.

We’re building a curated collection of consumer alternatives, emerging technologies, and financing options, all vetted for real impact. No greenwashing. No gimmicks. Just things that actually work. Be first to know!

COMING SOON

Shop Differently

Curated consumer alternatives. Every product replaces something single-use.

COMING SOON

What's Working

Good news stories and inspiration. From ocean cleanup to bio-materials.

ALWAYS OPEN

More Resources

Our library of resources, education, and research will continue to be updated.

ALWAYS OPEN

The Science

Research-backed facts. No opinion, no agenda. Just what the data says.